The Shop at NBC Studios, New York City

3.5
Take home exclusive apparel, collectibles and more from your favorite NBC shows. Plus, experience meet and greets with celebrities, a photo opp at the iconic TODAY desk, live TV shoots and more. It’s also where The Tour at NBC Studios begins and ends.

The Shop is located on the lobby level of 30 Rock at Avenue of the Americas/6th Ave between 49th and 50th streets.
Use our New York City road trip planning website to add The Shop at NBC Studios and other attractions to your New York City vacation plans.
Source
Create an itinerary including The Shop at NBC Studios
map
© OpenMapTiles © OpenStreetMap contributors
The Shop at NBC Studios Reviews
Rate this attraction
TripAdvisor Traveler Rating
TripAdvisor Traveler Rating 4.0
274 reviews
Google
4.3
TripAdvisor
  • Great liitle shop in the Rockefeller Plaza. Filled with all sorts of NBC memorbellia! It was fun to wander and get some of their treasures!  more »
  • The Shop at NBC Studios offers a wide range of awesome t-shirts, branded items, and personalizable Christmas ornaments. Loiter for a bit and you'll definitely be asked if you want to attend the...  more »
Google
  • We attempted to get tickets for Jimmy Fallon when the tickets dropped online but didn't get any but we decided to check out the shop. They have an amazing selection of merchandise. They have a replica of Michael Scott's desk.. I was blown away! Prices on merchandise is very high
  • If you want a tee shirt, mug or other souvenir of one of your fave NBC shows, this is the place to find it. Prices are high- I bought a tee for $32- but it's a souvenir shop and its in NYC. Fun to look around.

Plan your trip to New York City

  • Get a personalized plan

    A complete day-by-day itinerary
    based on your preferences
  • Customize it

    Refine your plan. We'll find the
    best routes and schedules
  • Manage it

    Everything in one place.
    Everyone on the same page.

Parks in New York City

4.7
Duration:3 h
4.8
Duration:30 min
3.8
Duration:2 h

Shopping in New York City

See all ›
4.3
Duration:2 h
4.7
Duration:2 h
4.2
Duration:1 h 30 min
5.0
Duration:2 h

Nearby attractions in New York City

4.7
Duration:1 h 30 min
4.7
Duration:2 h 30 min
4.6
Duration:2 h
4.7
Duration:2 h 30 min
4.9
Duration:4 h
4.5
Duration:2 h
4.9
Duration:30 min
4.5
Duration:2 h 30 min