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Prada Marfa, Valentine

#570 of 4,144 in Things to do in Texas
Landmark · Tourist Spot
Prada Marfa is a permanent sculptural art installation by artists Elmgreen and Dragset, located 1.4 miles (2.3 km) northwest of Valentine, Texas, just off U.S. Highway 90 (US 90), and about 26 miles (42 km) northwest of the city of Marfa. The installation, in the form of a freestanding building—specifically a Prada storefront—was inaugurated on October 1, 2005. The artists described the work as a "pop architectural land art project."
Realized with the assistance of American architects Ronald Rael and Virginia San Fratello, the construction cost $120,000. The original intent was that the building would not be repaired, but would rather gradually degrade into its surroundings. This plan was revised after vandals graffitied the exterior and stole its contents, the night the sculpture was completed.
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Prada Marfa reviews

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277 reviews
  • If you find yourself on Hwy 90 in West Texas, this is a great piece of public art that will give you an opportunity to stretch your legs. In the middle of the Chihuahuan desert, is a public art...  more »
  • Prada Marfa is a gamechanger. Despite not being in Marfa not being shoppable not having restrooms no commercial functionality Prada Marfa does have locks a three-sided fence lots of locks a...  more »
  • Literally driving down the road and made a hard stop when we see random "fashion" store, middle of a desert. It's a spectacular piece of art that catches your eye. Behind the structure is a fence with locks like in Paris. Very good Art.
  • As a Prada fan I have to say this art installation is amazing. Such a clever piece of art and really looks like a real Prada store. I wanted to walk in and buy some shoes! A must see for any Prada lovers.

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